Thursday, April 29, 2010

Is selling tough for you?

Is selling tough for you at the moment? I guess for most of us it is, especially in the current economic climate.

Being a good (great) salesperson helps and will at least keep some sales flowing in, even during hard times. But just being great isn't enough anymore really. Life, the world and your prospects have moved on and the word 'gullible' has definitely been removed from their dictionary!

I have always believed that, to be a great sales person, you have to know the basics first. It's just like any new skill you learn there are some primary text books to cover and understand before you move on to more advanced stuff.

Richard Denny's Selling to Win is one of those text books. Every new sales person should at least read and understand it's contents, but it's also good to read as an occasional refresher for us all. But sales life has moved on dramatically and we need to view the process in a new light.

I came across Sean McPheat, a sales training guru, recently and downloaded his excellent eBook The Sales Persons Crisis . It just requires your email address to access and there is no charge. It's a really worthwhile read and should help you understand and cope with the changes in sales techniques required to compete today.

More sales resources are available on my Alloy CRM website here: http://www.alloycrm.com/buslinktraining

2 comments:

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