Wednesday, June 9, 2010

Why is CRM important to your business?

Customer Relationship Management (CRM) is critical to all businesses. Why?
Here's the answer in just 4 sentences:

> Turning prospects into customers doesn't happen just by accident

> Attracting your target prospect into a potential customer is demanding

> Losing a prospect to your competition is annoying

> Losing a customer to your competition is devastating

Working with a good CRM software makes selling and repeat selling a whole lot easier. It helps make sure that those prospects and customers don't get swallowed up by your competition.

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